Weight-related words associated with figure silhouettes

Body Image. 2004 Dec;1(4):373-84. doi: 10.1016/j.bodyim.2004.10.004.

Abstract

Antifat attitudes and obesity bias are prevalent in Western society; however, little is known about the social meanings and connotations of weight-related words such as fat, overweight, and obese (e.g., Robison & Erdman, 1998). The purpose of this study was to explore college students' perceptions of weight-related terminology. Participants (n=131) completed a modified figure rating scale in which they identified male and female figure silhouettes most associated with a variety of weight-related words and personal characteristics. Additionally, participants completed a word association task and provided definitions of five weight terms. Results indicated that participants grouped weight terms into two groupings (i.e., "slender" and "heavy" weight terms) both in the figure rating task and in the word association and definition tasks. Both male and female participants selected smaller female figure silhouettes for the weight terms overweight, large, fat, and normal weight than for the male figure silhouettes. Moreover, associations between weight-related words and personal characteristics, including normal weight -physically fit and overweight -lazy, were found. The results suggest that weight-related words carry with them social meanings and values that reflect an "ideology of blame."