Physician-centered marketing: a practical step to hospital survival
Hosp Health Serv Adm
.
1983 May-Jun;28(3):43-53.
Authors
D A Koger
,
F L Perry
PMID:
10262356
No abstract available
MeSH terms
Hospital Administration / trends*
Humans
Marketing of Health Services / organization & administration*
Medical Staff, Hospital / psychology*
United States