Let the buyer (and reader) beware!: Targeted advertising in medical journals

Arch Ophthalmol. 1999 Aug;117(8):1077. doi: 10.1001/archopht.117.8.1077.
No abstract available

Publication types

  • Editorial

MeSH terms

  • Advertising*
  • Equipment and Supplies*
  • Humans
  • Ophthalmology / standards*
  • Periodicals as Topic / standards*
  • Pharmaceutical Preparations*
  • Publishing / standards

Substances

  • Pharmaceutical Preparations