Makisangguni expansion: a qualified success

Fpop Bull. 1984;15(1):7, 6.

Abstract

PIP: A recent study conducted by the Evaluation and Monitoring Unit of the Family Planning Organization of the Philippines indicates that the Family Planning-Information and Service Outlets (FP-ISO) project of Makisangguni has been a qualified success. The project, initiated in 1981, involves subsidized contraceptive marketing through retail outlets in crowded downtown areas in the city Manila. Family planning information and services are provided through 17 outlets in Quezon City, Taguig, and Manila, including 8 magazien stands, 5 drugstores, 2 private clinics, 1 church, and 1 exclusive family planning booth. Manager-owners of commercial establishments receive training on commercial contraceptive marketing. The current project had its roots in a pilot project aimed at assessing the potential of a Quiapo underpass as a source of family planning information and supplies. This project recruited 4219 new acceptors and 1644 continuing users.

MeSH terms

  • Asia
  • Asia, Southeastern
  • Commerce*
  • Communication
  • Delivery of Health Care*
  • Developing Countries
  • Economics
  • Health Planning*
  • Health Services Administration*
  • Information Centers*
  • Information Services*
  • Marketing of Health Services*
  • Organization and Administration*
  • Philippines