Floral morphological novelties, like homeotic changes of whorl 1 organs, can easily arise by modifying existing regulatory networks. Ectopic expression of B-function MADS-box genes in whorl 1 leads to a replacement of sepals by petals, as is found in the Liliaceae. In cases where leaf-like sepals or even inflated calyces develop, which ultimately envelop the mature fruit as in Physalis, ectopic expression of a vegetative MADS-box gene seems to be responsible. Current knowledge concerning the origin of such morphological novelties is reviewed.