Breastfeeding is said to be the ideal form of infant nutrition, but promoting it is thought to be difficult. The results of this study show that success is more likely when breastfeeding and skin-to-skin contact begin in the delivery room. The procedure is simple and the contact period need to be of only 15-20 minutes duration. The primiparas in this study seemed contented, happy or excited with the experience. Possibly it is most beneficial to those mothers who have not asked to hold their infants at birth.