Narrative means to preventative ends: a narrative engagement framework for designing prevention interventions

Health Commun. 2013;28(7):657-70. doi: 10.1080/10410236.2012.762861. Epub 2013 Aug 27.


This article describes a Narrative Engagement Framework (NEF) for guiding communication-based prevention efforts. This framework suggests that personal narratives have distinctive capabilities in prevention. The article discusses the concept of narrative, links narrative to prevention, and discusses the central role of youth in developing narrative interventions. As illustration, the authors describe how the NEF is applied in the keepin' it REAL adolescent drug prevention curriculum, pose theoretical directions, and offer suggestions for future work in prevention communication.

MeSH terms

  • Adolescent
  • Health Promotion*
  • Humans
  • Narration*
  • Persuasive Communication
  • Risk Reduction Behavior*
  • United States