Aging influences how a person is perceived on multiple dimensions (e.g., physical power). Here we examined how facial structure informs these evolving social perceptions. Recent work examining young adults' faces has revealed the impact of the facial width-to-height ratio (fWHR) on perceived traits, such that individuals with taller, thinner faces are perceived to be less aggressive, less physically powerful, and friendlier. These perceptions are similar to those stereotypically associated with older adults. Examining whether fWHR might contribute to these changing perceptions over the life span, we found that age provides a shifting context through which fWHR differentially impacts aging-related social perceptions (Study 1). In addition, archival analyses (Study 2) established that fWHR decreases across age, and a subsequent study found that fWHR mediated the relationship between target age and multiple aging-related perceptions (Study 3). The findings provide evidence that fWHR decreases across age and influences stereotypical perceptions that change with age.
Keywords: aging; bizygomatic width; face perception; impression formation; stereotypes.
© 2014 by the Society for Personality and Social Psychology, Inc.