Lessons Learned From Using Focus Groups to Refine Digital Interventions

JMIR Res Protoc. 2015 Jul 31;4(3):e95. doi: 10.2196/resprot.4404.

Abstract

There is growing interest in applying novel eHealth approaches for the prevention and management of various health conditions, with the ultimate goal of increasing positive patient outcomes and improving the effectiveness and efficiency of health services delivery. Coupled with the use of innovative approaches is the possibility for adverse outcomes, highlighting the need to strategically refine digital practices prior to implementation with patients. One appropriate method for modification purposes includes focus groups. Although it is a well-established method in qualitative research, there is a lack of guidance regarding the use of focus groups for digital intervention refinement. To address this gap, the purpose of our paper is to highlight several lessons our research team has learned in using focus groups to help refine digital interventions prior to use with patients.

Keywords: Internet; data collection; digital interventions; focus groups; health care; qualitative research.