The data on the quality of services, satisfaction, psychological commitment and oral advertising in clinical centers in Kermanshah

Yahya Safari; Asma Mohammadi Cheshmeh-Kaboodi; Bahram Yousefi

doi:10.1016/j.dib.2019.01.036

The data on the quality of services, satisfaction, psychological commitment and oral advertising in clinical centers in Kermanshah

Data Brief. 2019 Jan 19:23:103688. doi: 10.1016/j.dib.2019.01.036. eCollection 2019 Apr.

Authors

Yahya Safari¹, Asma Mohammadi Cheshmeh-Kaboodi², Bahram Yousefi²

Affiliations

¹ Research Center for Environmental Determinants of Health (RCEDH), Kermanshah University of Medical Sciences, Kermanshah, Iran.
² Department of Sport Management, Faculty of Physical Education and Sport Sciences, Razi University of Kermanshah, Kermanshah, Iran.

Abstract

These data were acquired to investigate the relationship between quality of services with satisfaction, psychological commitment and oral advertising among patients in selected clinical centers of Kermanshah University of Medical Sciences. A total of 420 patients referring to the health centers were agreed to participate, and 201 patients were selected finally using a simple random sampling. Data were collected by multiple questionnaires, including quality of service, satisfaction, psychological commitment and oral promotion. In order to check the reliability of questionnaires, Chronbach׳s alpha coefficients were calculated using 50 patients. Structural Equation Modeling was used to determine the relationship between quality of services with satisfaction, psychological commitment and oral advertising.

Keywords: Attraction; Oral promotion; Quality of service; Satisfaction; Therapeutic centers.