Adapting to the culture of 'new normal': an emerging response to COVID-19

J Public Health (Oxf). 2021 Jun 7;43(2):e344-e345. doi: 10.1093/pubmed/fdab057.

Abstract

A year after COVID-19 pandemic has emerged, we have suddenly been forced to adapt to the 'new normal': work-from-home setting, parents home-schooling their children in a new blended learning setting, lockdown and quarantine, and the mandatory wearing of face mask and face shields in public. For many, 2020 has already been earmarked as 'the worst' year in the 21st century. Ripples from the current situation have spread into the personal, social, economic and spiritual spheres. Is this new normal really new or is it a reiteration of the old? A recent correspondence published in this journal rightly pointed out the involvement of a 'supportive' government, 'creative' church and an 'adaptive' public in the so-called culture. However, I argue that adapting to the 'new normal' can greatly affect the future. I would carefully suggest that we examine the context and the location of culture in which adaptations are needed.

Keywords: COVID-19; adapt; culture; new normal; public health.

Publication types

  • Letter

MeSH terms

  • COVID-19*
  • Child
  • Communicable Disease Control
  • Humans
  • Pandemics*
  • Quarantine
  • SARS-CoV-2