Using Social Listening for Digital Public Health Surveillance of Human Papillomavirus Vaccine Misinformation Online: Exploratory Study

Abstract

Despite challenges related to the data quality, representativeness, and accuracy of artificial intelligence-driven tools, commercially available social listening platforms have many of the attributes needed to be used for digital public health surveillance of human papillomavirus vaccination misinformation in the online ecosystem.

Keywords: AI; HPV; STD; STI; artificial intelligence; cancer; health communication; human papillomavirus; infodemiology; infoveillance; misinformation; oncology; sexual transmission; sexually transmitted; sexually transmitted disease; sexually transmitted infection; social listening; social media; surveillance; vaccination; vaccinations; vaccine; vaccines.