Sociodemographic characteristics of SARS-CoV-2 serosurveillance studies with diverse recruitment strategies, Canada, 2020 to 2023

BMC Public Health. 2025 Jun 3;25(1):2057. doi: 10.1186/s12889-025-22975-y.

Abstract

Background: Serological testing was a key component of severe acute respiratory syndrome coronavirus-2 (SARS-CoV-2) surveillance. Social distancing interventions, resource limitations, and the need for timely data led to serosurveillance studies using a range of recruitment strategies, which likely influenced study representativeness. Characterizing representativeness in surveillance is crucial to identify gaps in sampling coverage and to assess health inequities.

Methods: We retrospectively analyzed three pre-existing longitudinal cohorts, two convenience samples using residual blood, and one de novo probabilistic survey conducted in Canada between April 2020 - November 2023. We calculated study specimen counts by age, sex, urbanicity, race/ethnicity, and neighborhood deprivation quintiles. We derived a 'representation ratio' as a simple metric to assess generalizability to a target population and various sociodemographic strata.

Results: The six studies included 1,327,142 specimens. When stratifying by age group and sex, 67% of racialized minority subgroups were moderately underrepresented (representation ratio < 0.75). Representation was generally higher for older Canadians, urban neighborhoods, and neighborhoods with low material deprivation. Rural representation was highest in a study that used outpatient laboratory blood specimens. Racialized minority representation was highest in a de novo probabilistic survey cohort and an open longitudinal cohort recruited from an online polling panel.

Conclusion: While no study had adequate representation of all subgroups, less traditional recruitment strategies were more representative of some population dimensions. Understanding demographic representativeness and barriers to recruitment are important considerations when designing population health surveillance studies.

Keywords: COVID-19; Representativeness; Surveillance.

MeSH terms

  • Adolescent
  • Adult
  • Aged
  • COVID-19* / epidemiology
  • Canada / epidemiology
  • Child
  • Female
  • Humans
  • Longitudinal Studies
  • Male
  • Middle Aged
  • Patient Selection*
  • Retrospective Studies
  • SARS-CoV-2
  • Seroepidemiologic Studies
  • Sociodemographic Factors
  • Young Adult