Church leaders have used scripture to encourage congregants to reflect on their health choices. Still, this study focuses on Black pastors who used other approaches to prompt awareness about COVID-19 and vaccination. The purpose of the study is to explore how Black posters use medical information and scripture to discuss COVID-19 vaccination within the communities they serve. This study uses a phenomenological design; ten Black pastors in South Carolina were recruited through snowball sampling to learn about their information dissemination practices during the COVID-19 pandemic. The study describes their rhetoric, foregrounding medical facts and supporting them with biblical passages. The pastors who participated in semi-structured interviews presented scientific information to the church community and encouraged members to "follow the science." Two central themes emerged from the study: 1) Stand by the science to educate the Black community about COVID-19 vaccines, and 2) Balancing science and scripture to reinforce positive COVID-19 vaccine messaging. The study's implication demonstrates how Black pastors are instrumental in providing a narrative of factual health information in a spiritual setting.
Keywords: COVID-19; Church Leadership; Health Communication; Immunization; South Carolina.