Deciphering everyday meaning-making with Gramsci

Dialect Anthropol. 2022;46(4):395-415. doi: 10.1007/s10624-022-09658-5. Epub 2022 Jun 1.

Abstract

In this article, I take the principle underwriting Gramsci's philosophy of praxis that 'all men are philosophers', as a point of departure to interrogate the anti-cosmopolitan everyday conceptions of the world I encountered during my fieldwork in an Austrian Alpine village in the midst of the Corona pandemic. In an attempt to understand the social and political force of such vernacular reasonings, I map the contours of a critical phenomenology of common sense. Following Gramsci's lead, I reiterate that philosophical ideas uttered by the 'man and woman in the street' should be taken seriously by intellectuals. I argue that the moral and political judgements they contain do not just offer a unique basis for analysing the ways ideologies are rooted in the everyday, but also for tracing the intellectual currents underlying sedimented, exclusionary conceptions of belonging. In doing so, Gramsci's philosophy of praxis enables phenomenologically oriented anthropologists to move beyond de-historicised and romanticised depictions of the everyday whilst keeping their focus on everyday acts of meaning-making. By analysing the anti-cosmopolitan common sense ideas I came across through a Gramscian lens, I suggest that his work can form a key avenue for deciphering the social, historical and intellectual currents propelling societal change.

Keywords: Alpine ethnography; Anti-cosmopolitanism; Gramsci; Phenomenological anthropology; The everyday.