"Pay them if it works": discrete choice experiments on the acceptability of financial incentives to change health related behaviour.
Soc Sci Med. 2012 Dec;75(12):2509-14. doi: 10.1016/j.socscimed.2012.09.033. Epub 2012 Oct 5.
Soc Sci Med. 2012.
PMID: 23102753
Free PMC article.