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Multiple tailored messages are effective in increasing fruit and vegetable consumption among callers to the Cancer Information Service.
Heimendinger J, O'Neill C, Marcus AC, Wolfe P, Julesburg K, Morra M, Allen A, Davis S, Mowad L, Perocchia RS, Ward JD, Strecher V, Warnecke R, Nowak M, Graf I, Fairclough D, Bryant L, Lipkus I. Heimendinger J, et al. Among authors: wolfe p. J Health Commun. 2005;10 Suppl 1:65-82. doi: 10.1080/10810730500263646. J Health Commun. 2005. PMID: 16377601 Clinical Trial.
The efficacy of tailored print materials in promoting colorectal cancer screening: results from a randomized trial involving callers to the National Cancer Institute's Cancer Information Service.
Marcus AC, Mason M, Wolfe P, Rimer BK, Lipkus I, Strecher V, Warneke R, Morra ME, Allen AR, Davis SW, Gaier A, Graves C, Julesberg K, Nguyen L, Perocchia R, Speyer JB, Wagner D, Thomsen C, Bright MA. Marcus AC, et al. Among authors: wolfe p. J Health Commun. 2005;10 Suppl 1:83-104. doi: 10.1080/10810730500257754. J Health Commun. 2005. PMID: 16377602 Clinical Trial.
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